Service

Google App Campaigns Management

Drive high-quality app installs at scale with Google's machine learning-powered app promotion across Search, Play, YouTube, and millions of apps and sites.

Real results for brands we build with.

100+
Apps shipped
Across iOS, Android & Web
20+
Years experience
Founded by engineers
$40M+
Client funding raised
Post-launch capital
5.0★
Rating on Clutch
Verified reviews

What our clients say

"MetaCTO delivered our MVP in under 90 days. The quality was exceptional and the team felt like true partners, not just a vendor."
Founder , Series A startup
"Their technical leadership transformed our engineering org. We went from months of delays to shipping on schedule every sprint."
CTO , Mid-market SaaS company
"We tried two other agencies before MetaCTO. The difference in communication, code quality, and business thinking was night and day."
CEO , Mobile-first consumer app
Liverpool FC
ATP
Carlyle
Union
American Bible Society
LA
Google App Campaigns

3 Billion Daily Active Android Users

Your next million users are waiting on Google. We'll help you find them at the right cost [1]

The Google Advantage

Why Google App Campaigns Win

2.5B

Daily Searches

Google processes 2.5 billion app-related searches daily—your app should be there [1].

77%

YouTube Reach

YouTube reaches 77% of internet users aged 15-35, perfect for app discovery [2].

140%

Better LTV

Google UAC users show 140% higher lifetime value than other channels [3].

Campaign Types

The Right Campaign for Your Goals

Not all installs are equal. We build campaigns that find your ideal users.

Install Campaigns

Drive maximum downloads within target CPI. Perfect for scaling user acquisition quickly.

Action Campaigns

Optimize for purchases, subscriptions, or key feature usage—not just installs.

Pre-Registration

Build momentum before launch. Capture interested users on Google Play.

Re-Engagement

Win back lapsed users with targeted campaigns that reactivate dormant accounts.

Value Optimization

Focus on high-LTV users using tROAS bidding and advanced revenue tracking.

Web to App

Convert website visitors into app users across devices and browsers.

Our Process

From Launch to Scale in 30 Days

Our proven methodology delivers profitable growth fast.

01

Audit & Strategy

Week 1

Analyze your app, define KPIs, set target CPA/ROAS

02

Creative Production

Week 1

Develop ads, videos, and copy that convert

03

Campaign Launch

Week 2

Deploy campaigns, set tracking, configure audiences

04

Machine Learning

Week 3-4

Let Google's AI learn and optimize performance

05

Scale & Optimize

Ongoing

Expand winning campaigns, test new markets

Profitable growth from Day 30

What You Get

Complete Campaign Management

Strategic Planning

Custom campaign strategy based on your app, market, and growth goals.

Creative Production

High-converting ads, videos, and copy optimized for Google's network.

Campaign Setup

Professional configuration of tracking, audiences, and bidding strategies.

Daily Optimization

Continuous monitoring and adjustment to maximize performance.

Performance Reports

Weekly dashboards showing installs, costs, ROI, and optimization insights.

Scaling Strategy

Roadmap for expanding successful campaigns to new markets and audiences.

Our Work

Apps We've Scaled with Google

From startup to millions of users with profitable campaigns.

Mamazen

Mamazen

Achieved 6-figure revenue increase transforming meditation content into a streaming platform
View Case Study about Mamazen
kommu

kommu

Increased user activation by 73% with AI-driven onboarding and frictionless authentication
View Case Study about kommu
Parrot Club

Parrot Club

Real time P2P language learning app with AI transcription & corrections
View Case Study about Parrot Club
Free Campaign Audit

Get Your Free Google Ads Audit

Discover untapped opportunities in your Google campaigns. Our experts will analyze your account and show you how to improve ROI.

Your Free Audit Includes:

Campaign structure analysis
Creative performance review
Bid strategy optimization tips
Growth opportunity roadmap

No commitment required • 48-hour delivery • $2,000 value

References

  1. [1] Google Ads Mobile App Install Statistics, Google, 2024
  2. [2] YouTube Global Reach Study, YouTube, 2024
  3. [3] Mobile App User Acquisition Report, AppsFlyer, 2023

Why Choose MetaCTO?

Built on experience, focused on results

20+

Years of App Development Experience

100+

Successful Projects Delivered

$40M+

In Client Fundraising Support

5.0

Star Rating on Clutch

Get Your Free Campaign Audit

Find untapped opportunities to improve your Google Ads ROI. Our experts will analyze your campaigns and deliver optimization strategies.

Free Campaign Audit

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